Introduction to Hospitality Features:
Helps students prepare to succeed in any area of the hospitality industry. Includes thorough coverage of all segments of the industry, including tourism, lodging, restaurants, managed services, recreation, theme parks, clubs, gaming, assemblies, event management, and more.
UPDATED: Helps students link concepts and theory to real-world practice. Illuminates many topics with current case studies based on industry scenarios. A new case study is included for each chapter and updated questions are available via MyHospitalityLab. (Ex. Chapter 3, Overbooked: The Housekeeping Perspective)
Illuminates the experience of working in the field.
UPDATED: Introducing… and A Day in the Life of... features introduce students to industry practitioners’ careers, the issues and challenges they encounter, and their achievements and contributions.
UPDATED: Corporate Profiles showcase the practices, growth, and scope of leading corporations and organizations. (Ex. Chapter 1)
UPDATED: Focus on… boxes offer insights from leading academicians, educators, and industry experts who link the text’s concepts to real-world applications. A new Focus on Development by Dr. Chad Gruhl of Metropolitan State University of Denver appears in Chapter 2.
NEW: How To… features highlight and examine an essential function or issue within the hospitality industry. (Ex. How to Get a Step Ahead in the Industry, Chapter 1)
NEW: Technology Spotlights focus on a wide variety of technological processes, systems, and products used within the hospitality industry. (ex. Chapter 3, Hotel Information Technology)
UPDATED: Sustainability sections reflect the major trend toward green and sustainable practices.
Helps students understand the industry’s tradition, history, and culture. Provides solid historical context via Hospitality through the Ages coverage.
Offers information on the array of careers available in the various segments of the hospitality industry. Presents career information in most chapters to help students link what they are learning to specific careers and illustrate potential career opportunities.
Gives students insight into the impact of globalization on the hospitality industry. Helps students recognize global linkages and growing international opportunities in all areas of the field.
Provides accessible and engaging access to timely content. Includes current facts, figures, new photos, and new page layouts to make the book more engaging, current, and relevant. Updates include:
UPDATED: The Trends section of each chapter includes new insights by Dr. Greg Dunn to provide an up-to-date picture of factors currently shaping the future of that segment of the industry.
UPDATED/NEW: A new section on hospitality in the twenty-first century, and an update of the salaries figure (Chapter 1).
UPDATED/NEW: Extension of the timeline beyond the year 2000, plus the addition of new hotels by price segment (Chapter 2).
NEW: A new section on Spas added to Chapter 3 addresses the increasing popularity of spas with hotel guests and the related demands faced in providing this service.
UPDATED: Reduction of The Restaurant Business chapter by removing material related to developing a restaurant (Chapter 6).
Encourages deeper web-based exploration. Contains Internet Exercises in each chapter for students to research.
Gets students quickly up-to-speed with industry terminology. Boldfaces keywords and concepts in text, lists them at the end of each chapter, and defines them in a comprehensive glossary.
Supports easy, effective, and timely review. Contains Check Your Knowledge questions throughout the text, as well as Apply Your Knowledge questions, Suggested Activities, and end-of-chapter Review Questions and Summaries.
NEW: A Learning Objective at the beginning of each major section helps focus students in their reading and study.
UPDATED: End-of-chapter Summaries correspond to chapter Learning Objectives.
Also available with MyLab® Hospitality
This package is also available with MyLab—an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. To help students explore the hospitality industry, MyLab includes industry-specific simulations from Hospitality & Tourism Interactive (HTi), and real case studies written by industry leaders.
Takes students on a fun, realistic tour of hospitality with Hospitality and Tourism Interactive (HTI). HTI is an innovative, interactive application that allows students to explore the exciting world of the hospitality industry in a simulated environment. Through activity-based learning, students can gain practical experience in developing customer service, service quality, and leadership skills.
HTI is set in a virtual world. Students will meet characters (avatars) who will share information about their job and their career and give activities to complete. Upon completion of the activities, students are given a score that represents their knowledge of that particular learning objective. Students progress through the characters in each learning module and are rewarded by unlocking new characters and activities.
Accompanying multiple-choice questions are easy to assign, automatically feed to the gradebook, and help you track student mastery of learning goals.
NEW: Improves critical-thinking skills with new assignable industry-based cases. MyHospitalityLab now features authentic, industry-based cases. Now assignable, each case is accompanied by questions to spur critical thinking. Assign these for students to complete before coming to class for a grade, or to prepare for a deeper and more meaningful class discussion. Suggested answers for each case are available to instructors to support grading and classroom discussion. Cases include:
Hospitality & Tourism Careers
Hilton Garden Inn
Casino Food & Beverage
Anna Maria Oyster Bar
BOKA Restaurant Group
University Food Production
Golf Club Corporation
Tampa Convention Center
Leadership - The Vision Hotel
Helps each student learn through personalized study. Dynamic Study Modules help students study effectively on their own by continuously assessing their activity and performance in real time. Here's how it works: students complete a set of questions with a unique answer format that also asks them to indicate their confidence level. Questions repeat until the student can answer them all correctly and confidently. Once completed, Dynamic Study Modules explain the concept using materials from the text. These are available as graded assignments prior to class, and accessible on smartphones, tablets, and computers.
NEW: Prepares students for success on exams. New trivia questions are designed to help students score better on multiple-choice test questions.
Flips the classroom with Flash Cards and Lecture Note Presentations. To help you flip the classroom, Flash Cards and Lecture Note presentations allow students to learn foundational material before coming to class, freeing up class time to delve into activities and discussions that promote real-world application.
Assesses student mastery with Chapter Tests. Auto-graded Chapter Tests in MyHospitalityLab assess students’ mastery of chapter learning outcomes, and save instructors time. Additional assessment questions are also available to instructors in the Test Bank.
Prepare students to succeed in any area of the hospitality industry.
Introduction to Hospitality, Seventh Edition, focuses on hospitality operations while offering a broad, comprehensive view of the world’s largest industry. The text is organized into four sections: hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; and assemblies, events, attractions, leadership, and management. Each section includes real-world profiles, first-hand accounts, and engaging case studies to help readers connect with the material and foster an appreciation of the industry’s unique enthusiasm and passion. New photos, page layouts, and hands-on examples help students understand the how-to aspects of today’s hospitality industry. Updated to reflect today’s trends and realities, the Seventh Edition contains new coverage of spas, updated and new corporate profiles, salary information, hospitality-related technologies, and more!
Also available with MyLab® Hospitality
This package is also available with MyLab - an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. To help students explore the hospitality industry, MyLab includes industry-specific simulations from Hospitality & Tourism Interactive (HTi), and real case studies written by industry leaders.